DIGIPAK
This was the process of making the digipak we had to think many times of the images would be most powerful to show diversity in both poor and rich to intrigue the audience enough to make them buy the album. But not giving away enough to make them guess the narrative of the story this would help in the sale of the album as people would want to see the product behind the mystery of the digipak.
In the digipak in the far bottom right you see a tree made of money it is meant to signify that money does not come from trees and that money that is made so easily is not wasted wisely. 'most of the images used in the digipak are to show the different stages of the music video which is good and can help be a key selling point as people look for key features in a digipak that will help the audience identify with the music video.
ADVERT
For my advert I chose to use the image of the man when he was poor as it is a stronger representation of that of a rich person as a lot of other music videos use the representation of a rich man as it gives them a sense of escapism but i decided to change it and preferred to use a more social realist point and used the poor image so that it can impact the audience.
